Project Background

People has always been looking for ways to help them find love and companionship. Matchmaking applications are the latest manifestation of human beings doing what our ancestors have been doing. With a smartphone in possession, it is sensible for us to create an online profile, in hope of finding new friends and relationships. Online matchmaking websites are very popular nowadays, with an estimation of over 200 million active users worldwide[1] and generating revenue which amounts to USD $1,383 million dollars in 2018 [2].

 

Existing matchmaking applications are time consuming with a low success rate. In 2012, Tinder, an online dating application was created. It is one of the most successful matchmaking applications. Tinder created a social phenomenon of swiping left and right to indicate whether the user would to be paired with this person. While Tinder is proven to be successful, it focuses a lot on the user’s profile and pictures instead of actually getting people to meet one and another in real life. An average of 3,000 swipes [3] are required for a user to successfully match up then went out to meet with one another. Three thousand swipes, at two seconds per swipe, translates to a solid one hour and 40 minutes of swiping to go on a single date. This is time consuming and would take a significant more amount of time if the user would like to look at different users’ profiles.

 

Matchmaking applications should focus more on getting people to meet each other in real life. The problem with existing applications is that they only provide a chat box for both users to chat and discuss a time for them to go out. Some people have a regular schedule or are busy even after work. It may be difficult for them to find a date which both of them are free. For example, Bumble is a social application which only female users can make the first contact with matched male users. This application also requires users to upload a selfie to ensure the users are not using a fake photo. These measures make the application more secure and increases its success rate. Bumble’s primary goal is to help users find “empowered and lasting connections”, however, only 25% of users went on a date with someone they met on the application last month[4]. This implies that 75% of users only chat with their matched users on the application and did not see them in real life. Matchmaking applications should facilitate users to meet up with one another.

 

The two main reasons to make our schedule-based matchmaking application is to optimise matchmaking results to make the process less time consuming and increasing the meet-up rate. We would like to make a matchmaking application that is not solely for dating but mainly to provide a platform for people to make new friends outside of their social circle. There are many situations where we would like to have a friend accompany us to achieve a goal within our schedule. It could be finding a friend to have lunch with during the one hour break or someone to do exercise with after work.

 

We hope that this application could encourage users to go offline and have conversations with people in real life. As the matchmaking process is based on users’ schedule, they would finally be able to go out with their matched users without changing their original plans or the fuss to come up with a date and time which both of them are free. This application is desirable as it minimizes time for users to pick and choose.

 

Reference:

[1]: https://www.lifehacker.com.au/2016/09/the-growth-of-tinder-infographic/

[2]: https://www.statista.com/outlook/372/100/online-dating/worldwide

[3]: https://theoutline.com/post/3402/tinder-is-not-actually-for-meeting-anyone?zd=1&zi=f5m6d5kh

[4]: https://mashable.com/2018/04/23/bumble-dating-user-survey-2018/#W6zZu56WbqqZ

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